Woman-Owned & Veteran-Owned40+ Years Combined ExperienceLas Vegas, NevadaNo Contracts, Ever

Web & Digital Services Company

Web Design Company Built For Search And Conversion

Web Design Company Built For Search And Conversion2026-09-17T23:49:19+00:00

Web design that has to earn its cost, not just look current

Plenty of agencies will build you a beautiful site. Far fewer will tell you, six months later, how many leads it produced. A redesign that looks modern and converts worse than the site it replaced is a very expensive way to feel better about your brand.

We design and build in WordPress, with the search and conversion decisions made before the visual ones. Structure that search engines can read, pages built around what a buyer needs to decide, speed that holds on a phone, and tracking wired in so the site can be judged on leads from the first week it is live.

UI and UX design decisions that keep visitors moving toward a call

What goes into a site that actually performs

Design is the last decision we make, not the first. These are the six that come before it.

Custom WordPress Design

Built on WordPress so you are not renting your website. Custom layouts your team can edit, no template your competitors are also using, and no plugin sprawl holding it together.

  • Yours to edit and own
  • No cookie cutter templates
  • Clean, documented build

Website Redesigns

The dangerous part of a redesign is losing the rankings you already have. We map the old site to the new one, keep what works, and redirect everything else before launch day.

  • Full URL and redirect map
  • Rankings protected through launch
  • Content kept, not discarded

Ecommerce And WooCommerce

Product pages that can rank, a checkout that does not lose people, and a catalog structure that still makes sense when you have ten times the products.

  • Category structure built to scale
  • Checkout friction removed
  • Feeds ready for Shopping ads

UX And Conversion Design

Every page gets one job and one obvious next step. Phone number where a thumb can reach it, forms that ask for less, and proof placed where the doubt shows up.

  • One clear action per page
  • Mobile first, genuinely
  • Proof placed where it is needed

Speed And Core Web Vitals

Most of the speed problem is images, fonts and plugins nobody audited. We fix it at build time so the site is fast on a phone on a bad connection, which is where your buyers are.

  • Core Web Vitals in the green
  • Images and fonts handled properly
  • Tested on real devices

SEO Built In From Day One

Retrofitting SEO onto a finished site costs more and works less well. Structure, headings, schema, internal links and metadata are part of the build, not a phase two invoice.

  • Structure and schema at build
  • Metadata written, not generated
  • Analytics live at launch

What a web design company should be responsible for

A website is a sales asset with a hosting bill. Here is how we treat it like one.

Signs a website needs a redesign, reviewed by the Crown Marketing team

Strategy before wireframes, wireframes before visuals

We start with who the page is for, what they need to decide, and what we want them to do. That produces a page outline. The outline produces a wireframe. The visual design comes last, which is the opposite of how most projects run and the reason most redesigns underperform.

The redesign risk is the rankings, and it is manageable

Every redesign we take over from someone else has the same story: traffic fell after launch. It is almost always URLs that changed without redirects, content that got cut for being too long, or headings that got flattened for the sake of the layout. We audit the existing site first and treat its rankings as an asset to protect.

Built in WordPress, owned by you

We build in WordPress with Avada so your team can edit pages without calling us and without breaking anything. No proprietary builder that only we can open, no license that dies when the relationship does. You own the site, the hosting and the domain.

Speed is a build decision, not a plugin

You cannot install your way out of a slow site. Image formats, font loading, how many plugins you really need and what the theme is doing on every page load are decisions made during the build. Fixing them afterward costs more and usually gets half the result.

Tracking works on launch day

The site goes live with GA4, Search Console, conversion actions, call tracking and form notifications already tested. Launching without tracking means the first month of data, the month you most want to learn from, is gone.

Then somebody keeps it alive

Sites decay. Plugins update, forms silently stop sending, an SSL certificate lapses, content goes stale. Every build we do can roll into ongoing maintenance so the thing you paid for is still working in year three.

Why clients stay with us

We are a small team on purpose. You get the owners on the build, not a project manager relaying messages to a contractor.

  • Two owners on your project, from kickoff through launch and after
  • Built in WordPress, owned by you, editable by your team
  • 40+ years of combined experience across web, SEO and paid
  • Rankings protected through every redesign, with a full redirect map
  • Month to month care after launch, no long term contracts

Case Study

Webster & Garino LLC

An Indiana law firm with an established brand and almost no organic presence. We rebuilt the site on WordPress, produced content and video at volume, fixed the technical foundation and built a real internal linking strategy.

+2,000%
Website traffic
+90%
Conversions

Clients across the country, and the reviews to back it up

Every review is from a real client and every pin is a real market. We are based in Las Vegas and we run campaigns for clients in cities all over the country. The signals search engines read are the same everywhere, so the playbook travels.

Map of the United States showing the markets Crown Marketing runs local SEO campaigns in

Frequently asked questions about web design

The things people ask on the first call, answered before you make it.

For a professional service business, most of our builds land between roughly 6,000 and 20,000 depending on page count, whether ecommerce is involved, and how much content has to be written rather than migrated. We quote the whole scope up front. If a proposal will not tell you what happens when the scope changes, that is the number to worry about.
Eight to twelve weeks for a typical business site, longer for ecommerce or if content is still being written. The two things that stretch a timeline are content and feedback, both on your side, so we agree the review schedule before we start.
Yes. WordPress, on hosting in your name, with the domain in your account. You can take it to another agency the day after launch. That is not true of most drag and drop platforms, where leaving means rebuilding.
It can, and that is the single biggest risk in the project. It happens when URLs change without redirects or when content gets cut. We map every existing URL, redirect it, keep the content that is ranking, and monitor Search Console for weeks after launch. Done properly, rankings hold or improve.
We build in WordPress and WooCommerce, and we will happily maintain a Shopify store you already have. We will not recommend moving a healthy Shopify store to WooCommerce just to make it ours. If you are on Wix or Squarespace and want to rank, we will explain honestly what those platforms do and do not let you control.
Yes, and it usually goes better when we do. Client written content is the most common reason a project sits at ninety percent for two months. We interview your team, write the pages, and you approve. If you would rather write it yourself we will give you an outline and a word count per page.
Ongoing maintenance covers WordPress and plugin updates, backups, uptime and security monitoring, form testing and small content changes. It is month to month. Sites without it are the ones that break quietly and nobody notices until a customer mentions it.
We will set up and manage hosting for you or work with the host you already have, as long as it is not actively hurting the site. Cheap shared hosting is the most common cause of a slow site that everyone blames on the design.
Often, yes, and it is usually the cheaper answer. If the structure is sound and the problem is speed, conversion or content, we would rather fix it than sell you a rebuild. We will tell you which situation you are in after we look at it.
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